Advertising industry veteran Sylvester daCunha, the creator of the iconic ‘Amul Girl’ campaign that started in the 1960s, passed away on Tuesday, the Gujarat-based milk cooperative that owns the dairy brand said on Wednesday.
In 1966, Sylvester daCunha created the renowned ‘Utterly Butterly’ campaign for Amul, the brand under GCMMF’s ownership. This campaign unveiled the iconic ‘Amul Girl’ to the world, and her presence endures to this day.
Rahul daCunha, Sylvester daCunha’s son, is now at the helm of the advertising agency started by his father.
Also Read: 31 killed In Explosion At Barbecue Restaurant In China
