Move Over Farsan, Global Desi Is The Munch Word Now
June 29, 2022 16:06Three in five snacks sold in India are Western. Overall, the organized Indian snacks market stands at ₹41,000 crore. But the desi namkeen segment has been losing out on their market too due to four factors: flavours, pricing, consistent availability and convenience of buying of Western brands. India’s traditional snacks have lost their market share […]











