Union minister of state for electronics and information technology Rajeev Chandrasekhar has clarified that the government advisory according to which AI platforms had to seek permission before launching a product does not apply to startups.
On social media platform X, the minister said, “Recent advisory of @GoI_MeitY needs to be understood. Advisory is aimed at the Significant platforms and permission seeking from Meity is only for large platforms and will not apply to startups.”
“Process of seeking permission, labelling & consent based disclosure to user abt untested platforms is insurance policy to platforms who can otherwise be sued by consumers. Safety & Trust of India’s Internet is a shared and common goal for Govt, users and Platforms (sic),” he continued.
This clarification comes after the government issued an advisory following Google’s Gemini controversy. The advisory directed platforms to label or embed AI-generated content with an identifier to determine the creator of any misinformation. Platforms were also told to submit an action taken-cum-status report to the ministry within 15 days, as per the advisory.
AI players had responded to the advisory negatively saying that it was a “bad move” and would be a “huge drag” as the procedure would be time-consuming and tedious. It would be demotivating for AI platforms, said one player.
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